Marketing Is The Next Big Money Sector In Technology
By 2017, a CMO will spend more on IT than the CIO. – Gartner Group
For the first time in history, businesses can leverage big data for the benefit of driving marketing insights. We are at the very beginning of this wave, but this fundamental shift will create several multi-billion dollar winners. ...
The Difference Between Marketing Automation And CRM
Editor’s Note: I’m always looking for the best and clearest definitions of Marketing Automation and I liked how this article from OpenMarketing.com explained it…
A client asked me recently what the difference is between marketing automation and CRM and why they needed both systems as ...
The Ideal Marketing Automation Cycle – Infographic
MarketingAutomation.com Releases “The Ideal Marketing Automation Cycle”, an Infographic
Chino Hills, CA, January 20, 201 – MarketingAutomation.com released “The Ideal Marketing Automation Cycle” today, an infographic that displays how a marketing automation program should ...
