Comments on: Silverpop Live Product Demonstration – Observations https://marketingautomation.com/2012/silverpop-live-product-demonstration-observations_812 For Growing Businesses Sun, 12 Feb 2012 14:01:57 +0000 hourly 1 https://wordpress.org/?v=6.7.1 By: Joe https://marketingautomation.com/2012/silverpop-live-product-demonstration-observations_812/comment-page-1#comment-24 Fri, 10 Feb 2012 16:38:55 +0000 http://marketingautomation.com/?p=812#comment-24 In reply to lauriehood.

Hi Laurie,

Thanks very much for your comment as well. One of my goals for MarketingAutomation.com is to engage industry professionals like yourself. Your notes, links, and clarifications are sincerely appreciated.

If you’re interested in sharing more information or guest articles that you think can help our audience here, you’d be welcome. Just send a note to Editor (at) MarketingAutomation.com or give us a call.

]]> By: lauriehood https://marketingautomation.com/2012/silverpop-live-product-demonstration-observations_812/comment-page-1#comment-23 Fri, 10 Feb 2012 15:27:30 +0000 http://marketingautomation.com/?p=812#comment-23 Joe –
Thank you for your time yesterday and for your kind words regarding Silverpop’s demo. While we focused on some of the more sophisticated features during yesterdays session, Silverpop is designed for companies of all sizes and varying business needs.

You make a great point that Marketing Automation can seem overwhelming. Many companies get lost in all of the functions and features, but a little automation can go a long way if companies stay focused on using it to address their key marketing needs. At Silverpop we advise our customers to pick a place to start (might be automation, might be scoring) and to grow from there.

Thank you for your thoughts on the videos, we agree that they are a great way to educate a marketer and to quickly demonstrate the benefits of product features. We have several videos available (I have included the links below) that take a deeper dive into specific Silverpop product features.

Program Automation: http://www.silverpop.com/Programs-Demo/Programs-Demo.html

Web Tracking: http://www.silverpop.com/demo-videos/webtracking/

Progressive Web Forms: http://www.silverpop.com/ProgressiveWebForms/Demo.html

I have also included the link to the webinar that you reference in case other readers are interested in the content.

https://silverpopmeetings.webex.com/silverpopmeetings/lsr.php?AT=pb&SP=EC&rID=66657587&rKey=fa218aa18b45a9ce

Thanks again.

Sincerely,
Laurie Hood
VP Product Marketing
Silverpop

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