Is It Time to Shred the Whitepaper?


When was the last time you read a whitepaper that added real value to your research process? I’m racking my brain and finding it quite difficult to come up with anything. More often than not, today’s whitepapers are really just masked sales pitches, too long to keep the attention of today’s ...

Eloqua at SXSW: The Importance of Personal Branding in the Corporate Environment


Last week, Austin, TX was home to the SXSW Interactive, Music and Film Festival. During this time, the city is chocked full of great minds coming together to discuss the future of media. This year, Eloqua, a marketing automation vendor, hosted a panel titled “Media Tomorrow: The Message is the ...

Speck Design Empowers Its Sales Force by Implementing CRM Software


Case Study Avidian Technologies’ Prophet CRM helped the company achieve 42 percent annual revenue growth in 2010 Speck Design is a product design and development firm. It is focused on providing full turn-key service to its clients beginning with the product design phase all the way through to the ...

Why Marketing Automation is Growing Stagnant and 5 Ways to Boost It


The marketing automation software industry is entering its 13th year. The industry really hit its stride in the early 2000s with the introduction of the SaaS model. Today, there are many vendors – sometimes a new one every week – competing for a piece of the market. Currently, the industry ...

Integrating Marketing Automation With Your CRM System


Arguably the most important value-add of implementing a marketing automation system is the alignment of marketing and sales. By being able to share lead information in real time, you can ensure that you are presenting the best messages to the right prospects at the exact right time. But all of this cannot ...

Making the Cut: Should Salesforce Make Your Marketing Automation Shortlist?


Salesforce.com is the cloud computing darling of customer relationship management (CRM) software. They have significant control of mind share in that space, and their legacy in customer service and sales force automation softwareis strong. However, CRM is a trifecta. It is made up of sales, service and ...

Sugar CRM Demo


Free_Demo of Sugar CRM Organize & Share Customer Information When managing customers in spreadsheets and email becomes too difficult, Sugar simplifies how your company organizes and tracks people, companies and sales opportunities. With a single system of truth, your team will be more productive ...

OnContact CRM Demo


Free_Demo of Oncontact CRM 7. Oncontact CRM 7 According to their website, CRM 7 gives your company the competitive edge it needs with a flexible and effective Customer Relationship Management (CRM) solution from Oncontact Software. Oncontact Software provides the link you need to easily access all your ...

NetSuite +CRM Demo


Free_Demo of Netsuite CRM+ . NetSuite claims that they are redefining what to expect from a CRM solution NetSuite CRM+ software delivers powerful customer relationship management (CRM) capabilities, including sales force automation (SFA), marketing automation, customer support and service, and flexible ...

Microsoft Dynamics CRM Demo


Free_Demo of Microsoft Dynamics CRM. Microsoft points out that with their Dynamics CRM, you can.. For Sales… Establish a 360-degree view of customer interaction and sales opportunities. * Key Features and Screenshots * Case Study: CH2M HILL Optimizes Business Development Performance with New CRM ...
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