Best Buy

How Can Best Buy Thrive in The New Digital World?

 The Writing is on the Wall. My wife is planning a family trip with her sisters and parents, back to Poland where they grew up (her family immigrated to America when she was twelve years old). So last night we went to the Best Buy in Chino Hills, CA (near where we live) to look for a European electrical ...
Social Media Return on Investment SM ROI

How to Measure Social Media ROI

Tyler Garns, former Director of Marketing at Infusionsoft, is in the process of posting a series of videos to introduce his new consulting practice. His entry today was a smart discussion on a proper way to measure and monetize social media. I’ve taught for years that social media should not be ...

30 Day Small Business Marketing Automation Reviews

I’m going to give myself one month to do each/any of these reviews at which point, I’ll either stay using it or move to another. I want to make MarketingAutomation.com a place where people can see many reviews, but I also run a regular business so I face the same challenges that any company ...

Speck Design Empowers Its Sales Force by Implementing CRM Software

Case Study Avidian Technologies’ Prophet CRM helped the company achieve 42 percent annual revenue growth in 2010 Speck Design is a product design and development firm. It is focused on providing full turn-key service to its clients beginning with the product design phase all the way through to the ...

Vistaprint – Marketing Automation to the Max

I’ve always admired Vistaprint and ordered business cards from them often.  Their success can be attributed to automation in their processes but they are pretty good at automating their marketing as well.  Vistaprint keeps their business top-of-mind with customers by mailing out daily sales and ...

You Can Learn From a Loser

Digital Scientist, Gary Flake lost the search war to Google. He spoke at a recent conference on advertising and Marketing Daily wrote the following… Gary Flake, a Microsoft Technical Fellow who founded and now runs Microsoft’s Live Labs, was brought into Overture in 2002 to head up its paid ...
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