Below are links to companies and web sites involved in some aspect of marketing automation. If you have any links you think we should be adding, please send them to us. This is a work-in-progress. Also, we are interested in reviews, company input, and case studies.
List Arrangement
The list is arranged alphabetically and includes markers for Small-Business-Friendly Marketing Automation Vendors. As we continue to research MA Vendors, we add a note listing their primary strength (email, CRM, Marketing Asset Management, etc.). When you see Marketing Automation Suite, this means that this provider has assembled several components of marketing automation into one place. An example would be Hubspot, who allow you to schedule and send out physical letters as well as faxes, email messages, and sales call reminders. Some of these full suite providers offer other services such as website optimization, landing page and form creation, or various copy testing services. When you see “Enterprise” it means that this company is focused on larger businesses.
Some companies are listed in more than one list because they add particular value as such.
Top Twenty Small-Business-Friendly Marketing Automation Vendors
We also have an interesting report called, “MarketingAutomation.com’s Top 20 Small-Business-Friendly Marketing Automation Vendors”. That report contains pricing, free trials and demos, and more detailed information on the 
Small-Business-Friendly vendors.
If you would like a copy, please click here, fill out the contact form, and check the box on that page. We’ll send you the full report for free!
Below are links to companies and web sites involved in some aspect of marketing automation. Remember, if you have any links you think we should be adding, please send them to us…
The Lists
Ad Management, Analytics Tools & Consultancies
- Google Analytics | Analytics | Testing Suite
- ISM | Consultancy
- Levementum | Consultancy
- Marketing Pilot | Ad Agency Mgmt | Media Buying | Email
- Neo Marketing | Consultancy
- PedowitzGroup.Com | Consultancy
- Rightwave | Consultancy
- Sirius Decisions | Consultancy
- Systematica Inc | Consultancy | CRM
- True Influence | Consultancy | Email
- Woopra | Analytics
Contact Centers
- Contivio | Contact Center Management
Content Delivery Networks (CDNs)
- Akamai | CDN
- CloudFlare.com | CDN
- Dyn | CDN
- Edge Cast | CDN
Customer Relationship Management
- Aim CRM | CRM ~
- Aplicor Online CRM | CRM
- Autotask | CRM
- BrightPearl | CRM
- Capsule | CRM
- CDC Software | CRM
- Civicrm | CRM
- Commence | CRM
- Consona CRM | CRM
- Desk.com | CRM
- Get Satisfaction | CRM
- Highrise CRM | CRM
- Infor | CRM
- Kyliptix | CRM
- Less Annoying CRM | CRM
- Maximizer CRM | CRM
- Microsoft Dynamics | CRM
- Netsuite | CRM | Enterprise Class
- Nimble | CRM
- On Contact | CRM ~
- Open ERP | CRM | Open Source
- Oracle.Com | CRM
- Pega Systems | CRM
- Pipeline Deals | CRM
- Sage North America | CRM
- Sales Nexus | CRM
- Sales Optima | CRM ~
- Salesforce | CRM ~
- SAP CRM On Demand | CRM
- Shoutlet | CRM
- Sprout Social | CRM
- Sugar CRM | CRM | Open Source ~
- Tracker Suite | CRM
- WORK Etc | CRM
- Workbooks | CRM
- Zendesk | CRM
- Zoho | CRM | Open Source ~
Digital Asset Management (DAM)
- Amazon S3 | Digital Asset Storage
- Drop Box | Digital Asset Storage
- Fision | Digital Asset Management
- Honeycomb Archive | Digital Asset Management
- Open Text | Digital Asset Management
- Pixaria | Digital Asset Management
- Web DAM Solutions | Digital Asset Management
- Widen | Digital Asset Management
Direct Mail
- Cloud2You.com | Direct Mail
- Postcard Builder | Direct Mail
- Send Out Cards | Direct Mail
Email Marketing
- Avidian | Email ~
- Aweber | Email ~
- Boomerang | Email ~
- Bronto | Email
- Etrigue | Email
- Exact Target | Email | Social | Mobile
- Genius | Email ~
- Get Response | Email ~
- Icontact | Email ~
- Jango Mail | Email ~
- Lyris | Email
- Mailchimp | Email ~
- Net Atlantic | Email
- Prospecteer | Email
- Publitrac | Email
- Reponsys | Email | Mobile
- Sonican | Email
- Vertical Response | Email ~
Enterprise Class
- Active Conversion | Enterprise Class | Marketing Automation Suite
- Adobe Digital Marketing (Omniture) | Enterprise Class
- Alterian | Enterprise Class
- Aprimo | Enterprise Class | CRM
- Balihoo | Local MA | Enterprise Class
- Cognos (IBM) | Enterprise Class
- Coremetrics (IBM) | Enterprise Class
- IBM.Com | Enterprise Class
- Manticore Technology | Enterprise Class | Lead Mgmt | Email
- Neolane | Enterprise Class
- OptifiNow | Enterprise Class | Marketing Automation Suite
- Pinpoint-Corp | Enterprise
- Rainmaker.com | Enterprise
- sas | Enterprise Class
- SPSS (IBM) | Enterprise
- Sterling Commerce (IBM) | Enterprise
- Unica | Enterprise Class
- Vivismo | Enterprise Class
Event Management Solutions
- Certain | Event Invitations | Event Management
- Cvent | Event Invitations | Event Management
- DEA | Event Invitations | Event Management
- Event Software | Event Invitations | Event Management
- Eventbrite | Event Invitations | Event Management
- Meetup | Event Invitations | Event Management
- RegOnline | Event Invitations | Event Management
Landing Pages, Website & Form Builders
- Bizodo | Forms
- Kajabi | Landing Pages | WordPress
- MaxFoundry | Landing Pages | AB Testing | WordPress
- Optimize Press | Landing Pages | WordPress
- SiteSales | Sales Site Builder | Analytics | WordPress
- Wild Apricot | Membership Website Platform | Event Management
- Wishlist Member | Membership Website Platform | WordPress
- WordPress | WordPress
Lists, Lead Acquisition, & Management
- DNB 360 | Business List Information
- Lead 411 | Lead Acquisition ~
- Lead Master | Lead Mgmt | CRM | Email | Verticals |
- Leads 360 | Lead Acquisition ~
Marketing Automation Suites
- Actito | Marketing Automation |Multimedia
- Act-On | Lead Forms |Email Followup | Lead Mgmt | CRM
- Eloqua | Marketing Automation Suite | Outreach
- Hubspot | Marketing Automation Suite ~
- Infusionsoft | Marketing Automation Suite ~
- Instant Customer | Marketing Automation Suite
- Leadsius | Marketing Automation Suite
- Loopfuse | Marketing Automation Suite ~
- Marketo | Marketing Automation Suite
- Net-Results | Marketing Automation Suite | Email
- Office Autopilot | Marketing Automation Suite ~
- Optify | Marketing Automation Suite
- Pardot | Marketing Automation Suite
- Sales Fusion | Marketing Automation Suite ~
- Silverpop | Marketing Automation Suite | Outreach
- SimplyCast | Marketing Automation Suite
- Sitecore | Marketing Automation Suite
- Soffront | Marketing Automation Suite | CRM
Media Sites
- Destination CRM | Media
- Inside CRM | Media
- Marketing Automation.com | Media
- Sales Lead Mgmt. Association | Media
- SearchCRM Techtarget | Media
Miscellaneous
- BT Buckets | Segmentation
- Fusion HQ | Marketing Web Site Tools
- Wordstream | PPC Management
Mobile App & Website Tools & SMS
- Call Loop | SMS | Voice Mail Messaging
- Bizness Apps | Mobile Apps
Sales Follow-up Tools
- Pipe Drive | Sales Follow-up Tools | CRM
- ShadeTree Technology | Sales Follow-up Tools
Social Networking Automation
- Hootsuite | Social Media Management
- Posterous | Social Media Management
- TweetGrid | Social Media Monitoring
Webinar / Conferencing Tools
- Any Meeting | Webinars | Teleconferencing
- Evergreen Business System | Webinars | Automated Replay
- Free Conferencing | Teleconferencing With Replay
- Free Screen Sharing | Webinars | Teleconferencing
- Go To Webinar | Webinars | Teleconferencing
- Instant Teleseminar | Teleconferencing
- Intercall | Webinars | Virtual Events
- Meeting Burner | Webinars | Teleconferencing
- ReadyTalk | Webinars | Teleconferencing
- Stealth Seminar | Webinars | Automated Replay
- Telepacific | Teleconferencing
Testing Tools
- Google Analytics | Analytics | Testing Suite
- Kiss Metrics | Analytics | A-B Split Testing | Landing Pages
- MaxFoundry | Landing Pages | AB Testing | WordPress
- Unbounce.com | Landing Pages | AB Testing
- Visual Website Optimizer | AB Testing | Multivariate Testing
