Mastering marketing automation is not an easy task but is probably one of the most valuable things you can do for your business. There are many elements and, like most technical subjects, there is “overwhelm” – too many ideas and too many products to evaluate. But if you take things ...

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Some friends asked about webinar software options.  I decided to update this article I wrote in 2012 to 2018.  There are definite changes so it was worth it. The PDF is here: The Software Spectrum-Webinar-Tools2018.

Big Marketing Automation News Infor and Marketo have agreed to tie together their core products and jointly sell them to businesses looking for sales and marketing software. The goal is to compete better with software giants like Oracle and Salesforce that have spent billions over the past few years ...

CrowdReviews.com Announces Rankings for Best Marketing Automation Software CrowdReviews.com, has announced the rankings of the best marketing automation solutions based on user experiences. The rankings are produced by the CrowdReviews.com transparent algorithm with a focus placed on customer reviews ...

I like it when I find a good descriptions of what marketing automation should do.  There are so many variations.  I ran across Brandizi recently and I have a good first impression.  Their video explains what marketing automation should do very well. I also appreciate their transparent and divergent ...

Mike Templeman, CEO of Foxtail Marketing wrote: “Digital marketers don’t usually utilize their marketing software to the fullest. In fact, ‘They’re spending all of this money on software that can perform like a Ferrari, and they’re driving it like a 1985 Yugo.’ But my hope is ...

Red Bank, NJ, October 24, 2013 – Until recently, small businesses have not considered themselves contenders in the digital media space. New marketing automation platforms, such as V12 Group’s Launchpad, are changing that. “This is not a matter of intelligence, small business owners are ...

SALESmanago, the first Polish marketing automation platform, launched 18 months ago, today boasts 500 paying customers including banks, many large e-Commerce players, as well as consumer and B2B brands like Yves Rocher, Timberland, and Deloitte. Since last year the company’s revenue from marketing ...

Marketing Automation Times did a nice interview of Matt Filios, the CEO of Net-Results.com. Net-Results.com is one of our favorite marketing automation companies. Hope you enjoy the interview… Matt Filios from Net-ResultsOur guest for this episode of the Marketing Automation Podcast is Matt ...