This is a video book summary about “Marketing Automation, Practical Steps to More Effective Direct Marketing” by Jeff LeSueur.   Transcript of Video Book Summary – Marketing Automation, Practical Steps to More Effective Direct Marketing by Jeff LeSueur This book, written by Jeff ...

I attended Marketo’s Social Marketing RockStar Tour today in Costa Mesa, California. It was headed up by an enthusiastic Sanjay Dholakia and his team. There were about 100+ attendees, participants, and customers there. There were several excellent panels and presentations given. Here are are few ...

Net-Results’ Latest Marketing Automation Product Release Includes the Simplest Email Drip Campaign Interface Available Adding a host of enhancement and features, the top-rated lead management system continues to set the standard for simplifying powerful functionality. Golden, CO (PRWEB) March 20, ...

Editor’s Notes: The link below contains an especially nice and useful infographic because there are a lot of us who want to use CRM while we are in the field. There’s no better way to get a field salesperson in the habit of using marketing automation than to train them to use it before they ...