The Lists


Below are links to companies and web sites involved in some aspect of marketing automation. If you have any links you think we should be adding, please send them to us. This is a work-in-progress. Also, we are interested in reviews, company input, and case studies.

List Arrangement

The list is arranged alphabetically and includes markers for Small-Business-Friendly Marketing Automation Vendors. As we continue to research MA Vendors, we add a note listing their primary strength (email, CRM, Marketing Asset Management, etc.). When you see Marketing Automation Suite, this means that this provider has assembled several components of marketing automation into one place. An example would be Hubspot, who allow you to schedule and send out physical letters as well as faxes, email messages, and sales call reminders. Some of these full suite providers offer other services such as website optimization, landing page and form creation, or various copy testing services. When you see “Enterprise” it means that this company is focused on larger businesses.
Some companies are listed in more than one list because they add particular value as such.

Top Twenty Small-Business-Friendly Marketing Automation Vendors

We also have an interesting report called, “MarketingAutomation.com’s Top 20 Small-Business-Friendly Marketing Automation Vendors”. That report contains pricing, free trials and demos, and more detailed information on the Small-Business-Friendly vendors.

If you would like a copy, please click here, fill out the contact form, and check the box on that page. We’ll send you the full report for free!

Below are links to companies and web sites involved in some aspect of marketing automation. Remember, if you have any links you think we should be adding, please send them to us

The Lists

Ad Management, Analytics Tools & Consultancies

  1. Google Analytics | Analytics | Testing Suite
  2. ISM | Consultancy
  3. Levementum | Consultancy
  4. Marketing Pilot | Ad Agency Mgmt | Media Buying | Email
  5. Neo Marketing | Consultancy
  6. PedowitzGroup.Com | Consultancy
  7. Rightwave | Consultancy
  8. Sirius Decisions | Consultancy
  9. Systematica Inc | Consultancy | CRM
  10. True Influence | Consultancy | Email
  11. Woopra | Analytics

Contact Centers

  1. Contivio | Contact Center Management

Content Delivery Networks (CDNs)

  1. Akamai | CDN
  2. CloudFlare.com | CDN
  3. Dyn | CDN
  4. Edge Cast | CDN

Customer Relationship Management

  1. Aim CRM | CRM ~
  2. Aplicor Online CRM | CRM
  3. Autotask | CRM
  4. BrightPearl | CRM
  5. Capsule | CRM
  6. CDC Software | CRM
  7. Civicrm | CRM
  8. Commence | CRM
  9. Consona CRM | CRM
  10. Desk.com | CRM
  11. Get Satisfaction | CRM
  12. Highrise CRM | CRM
  13. Infor | CRM
  14. Kyliptix | CRM
  15. Less Annoying CRM | CRM
  16. Maximizer CRM | CRM
  17. Microsoft Dynamics | CRM
  18. Netsuite | CRM | Enterprise Class
  19. Nimble | CRM
  20. On Contact | CRM ~
  21. Open ERP | CRM | Open Source
  22. Oracle.Com | CRM
  23. Pega Systems | CRM
  24. Pipeline Deals | CRM
  25. Sage North America | CRM
  26. Sales Nexus | CRM
  27. Sales Optima | CRM ~
  28. Salesforce | CRM ~
  29. SAP CRM On Demand | CRM
  30. Shoutlet | CRM
  31. Sprout Social | CRM
  32. Sugar CRM | CRM | Open Source ~
  33. Tracker Suite | CRM
  34. WORK Etc | CRM
  35. Workbooks | CRM
  36. Zendesk | CRM
  37. Zoho | CRM | Open Source ~

Digital Asset Management (DAM)

  1. Amazon S3 | Digital Asset Storage
  2. Drop Box | Digital Asset Storage
  3. Fision | Digital Asset Management
  4. Honeycomb Archive | Digital Asset Management
  5. Open Text | Digital Asset Management
  6. Pixaria | Digital Asset Management
  7. Web DAM Solutions | Digital Asset Management
  8. Widen | Digital Asset Management

Direct Mail

  1. Cloud2You.com | Direct Mail
  2. Postcard Builder | Direct Mail
  3. Send Out Cards | Direct Mail

Email Marketing

  1. Avidian | Email ~
  2. Aweber | Email ~
  3. Boomerang | Email ~
  4. Bronto | Email
  5. Etrigue | Email
  6. Exact Target | Email | Social | Mobile
  7. Genius | Email ~
  8. Get Response | Email ~
  9. Icontact | Email ~
  10. Jango Mail | Email ~
  11. Lyris | Email
  12. Mailchimp | Email ~
  13. Net Atlantic | Email
  14. Prospecteer | Email
  15. Publitrac | Email
  16. Reponsys | Email | Mobile
  17. Sonican | Email
  18. Vertical Response | Email ~

Enterprise Class

  1. Active Conversion | Enterprise Class | Marketing Automation Suite
  2. Adobe Digital Marketing (Omniture) | Enterprise Class
  3. Alterian | Enterprise Class
  4. Aprimo | Enterprise Class | CRM
  5. Balihoo | Local MA | Enterprise Class
  6. Cognos (IBM) | Enterprise Class
  7. Coremetrics (IBM) | Enterprise Class
  8. IBM.Com | Enterprise Class
  9. Manticore Technology | Enterprise Class | Lead Mgmt | Email
  10. Neolane | Enterprise Class
  11. OptifiNow | Enterprise Class | Marketing Automation Suite
  12. Pinpoint-Corp | Enterprise
  13. Rainmaker.com | Enterprise
  14. sas | Enterprise Class
  15. SPSS (IBM) | Enterprise
  16. Sterling Commerce (IBM) | Enterprise
  17. Unica | Enterprise Class
  18. Vivismo | Enterprise Class

Event Management Solutions

  1. Certain | Event Invitations | Event Management
  2. Cvent | Event Invitations | Event Management
  3. DEA | Event Invitations | Event Management
  4. Event Software | Event Invitations | Event Management
  5. Eventbrite | Event Invitations | Event Management
  6. Meetup | Event Invitations | Event Management
  7. RegOnline | Event Invitations | Event Management

Landing Pages, Website & Form Builders

  1. Bizodo | Forms
  2. Kajabi | Landing Pages | WordPress
  3. MaxFoundry | Landing Pages | AB Testing | WordPress
  4. Optimize Press | Landing Pages | WordPress
  5. SiteSales | Sales Site Builder | Analytics | WordPress
  6. Wild Apricot | Membership Website Platform | Event Management
  7. Wishlist Member | Membership Website Platform | WordPress
  8. WordPress | WordPress

Lists, Lead Acquisition, & Management

  1. DNB 360 | Business List Information
  2. Lead 411 | Lead Acquisition ~
  3. Lead Master | Lead Mgmt | CRM | Email | Verticals |
  4. Leads 360 | Lead Acquisition ~

Marketing Automation Suites

  1. Actito | Marketing Automation |Multimedia
  2. Act-On | Lead Forms |Email Followup | Lead Mgmt | CRM
  3. Eloqua | Marketing Automation Suite | Outreach
  4. Hubspot | Marketing Automation Suite ~
  5. Infusionsoft | Marketing Automation Suite ~
  6. Instant Customer | Marketing Automation Suite
  7. Leadsius | Marketing Automation Suite
  8. Loopfuse | Marketing Automation Suite ~
  9. Marketo | Marketing Automation Suite
  10. Net-Results | Marketing Automation Suite | Email
  11. Office Autopilot | Marketing Automation Suite ~
  12. Optify | Marketing Automation Suite
  13. Pardot | Marketing Automation Suite
  14. Sales Fusion | Marketing Automation Suite ~
  15. Silverpop | Marketing Automation Suite | Outreach
  16. SimplyCast | Marketing Automation Suite
  17. Sitecore | Marketing Automation Suite
  18. Soffront | Marketing Automation Suite | CRM

Media Sites

  1. Destination CRM | Media
  2. Inside CRM | Media
  3. Marketing Automation.com | Media
  4. Sales Lead Mgmt. Association | Media
  5. SearchCRM Techtarget | Media

Miscellaneous

  1. BT Buckets | Segmentation
  2. Fusion HQ | Marketing Web Site Tools
  3. Wordstream | PPC Management

Mobile App & Website Tools & SMS

  1. Call Loop | SMS | Voice Mail Messaging
  2. Bizness Apps | Mobile Apps

Sales Follow-up Tools

  1. Pipe Drive | Sales Follow-up Tools | CRM
  2. ShadeTree Technology | Sales Follow-up Tools

Social Networking Automation

  1. Hootsuite | Social Media Management
  2. Posterous | Social Media Management
  3. TweetGrid | Social Media Monitoring

Webinar / Conferencing Tools

  1. Any Meeting | Webinars | Teleconferencing
  2. Evergreen Business System | Webinars | Automated Replay
  3. Free Conferencing | Teleconferencing With Replay
  4. Free Screen Sharing | Webinars | Teleconferencing
  5. Go To Webinar | Webinars | Teleconferencing
  6. Instant Teleseminar | Teleconferencing
  7. Intercall | Webinars | Virtual Events
  8. Meeting Burner | Webinars | Teleconferencing
  9. ReadyTalk | Webinars | Teleconferencing
  10. Stealth Seminar | Webinars | Automated Replay
  11. Telepacific | Teleconferencing

Testing Tools

  1. Google Analytics | Analytics | Testing Suite
  2. Kiss Metrics | Analytics | A-B Split Testing | Landing Pages
  3. MaxFoundry | Landing Pages | AB Testing | WordPress
  4. Unbounce.com | Landing Pages | AB Testing
  5. Visual Website Optimizer | AB Testing | Multivariate Testing

 

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