Speck Design Empowers Its Sales Force by Implementing CRM Software

Case Study Avidian Technologies’ Prophet CRM helped the company achieve 42 percent annual revenue growth in 2010 Speck Design is a product design and development firm. It is focused on providing full turn-key service to its clients beginning with the product design phase all the way through to the ...

Active Conversion & The Definition of Marketing Automation

One of our goals here is to build profiles on as many marketing automation vendors as we can. We’re starting these sections by trying to summarize “The Definition of Marketing Automation” according to several Marketing automation vendors based on text from their web sites. Some vendors ...

Why Marketing Automation is Growing Stagnant and 5 Ways to Boost It

The marketing automation software industry is entering its 13th year. The industry really hit its stride in the early 2000s with the introduction of the SaaS model. Today, there are many vendors – sometimes a new one every week – competing for a piece of the market. Currently, the industry ...

Amazon’s Mechanical Turk Survey

Business Card Survey Please answer this only if you are a salesperson or if you operate a small business... Do you have hundreds of forgotten business cards in and around your desk or in boxes around your ...

Integrating Marketing Automation With Your CRM System

Arguably the most important value-add of implementing a marketing automation system is the alignment of marketing and sales. By being able to share lead information in real time, you can ensure that you are presenting the best messages to the right prospects at the exact right time. But all of this cannot ...

Making the Cut: Should Salesforce Make Your Marketing Automation Shortlist?

Salesforce.com is the cloud computing darling of customer relationship management (CRM) software. They have significant control of mind share in that space, and their legacy in customer service and sales force automation softwareis strong. However, CRM is a trifecta. It is made up of sales, service and ...

Fix Your Terrible, Insecure Passwords in Minutes

A foolproof technique to secure your online accounts Slate Magazine writer Farhad Manjoo offered one of the best systems I’ve ever seen to create secure passwords for your online accounts. Memorization has never been a strong point for me and security online is so important today so this idea is ...

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Marketing Automation.com Site Map Just to help keep things easy to find, we are adding this site map to our blog… Home Page… AIM CRM Info & Free Demo… Alsa Marketing Info & Free Demo… Customer Tracker Info & Free Demo… Cynergy Opportunity Manager Info & ...
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